Skinbae

Social Media Strategy

I went through Skinbae’s social media and analysed what’s working and what isn’t. Then I built a full month of content with daily ideas and a calendar.

NOTE

I picked Skinbae because I wanted to see how I’d handle a beauty brand if I were working on it. I started by looking at how they currently show up on social and wrote down my honest feedback on it. From there I put together a daily breakdown of content ideas and a month-long content calendar, so the plan is something a team could pick up and start posting from.

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